I write for a living.
I'm a former agency executive creative director, now a freelance writer and content strategist working in automotive and B2B. I've covered OEM strategy, EV adoption, fleet procurement and dealership operations, with bylines in CBT News. I write for people who know the product and will notice if I don't.
That's the work I like, especially when there's something worth saying beneath the committee's fingerprints. I've spent enough time in advertising to know how much language a company can approve without telling a customer anything.
Founders and marketing leads bring me in when they can't explain what makes their company worth choosing, or when their content has grown well beyond anyone's willingness to read it. I help work out the argument, then write the copy that makes it. When the problem runs through everything they're publishing, I help put an editorial process in place so we aren't fixing the same mess next month.
I use AI for research and to pressure-test ideas. I check the facts and make the editorial calls. You're hiring me for the judgment I've developed doing this work.
If your product deserves a better explanation than it's getting, we should talk.
