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Weekly opinion column on automotive, fleet, and B2B content strategy. Short. Opinionated. When there's something worth saying — not on a schedule.

I write a short opinion column on automotive, fleet, or B2B. The angle nobody's saying, or the industry assumption worth questioning. No advice disguised as news.

Each issue includes a brief intro to the latest Insights post when one publishes. No cadence theater, no content recycling, no warming up last week's take.

Frequency
When there's something worth saying
Format
Short opinion column. Under 500 words.
Vertical
Automotive · Fleet · B2B
Price
Free
Off-Spec

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New posts on automotive, fleet, and the B2B content that actually moves decisions — when they publish. No re-warmed takes.

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What it covers

OEM strategy, EV reality, dealership ops, fleet tech, commercial vehicles, and the B2B content decisions that actually move deals.

What it isn't

A content calendar commitment. A lead magnet. A re-packaged press release. It goes out when there's a point worth making.

You can also read the latest Insights posts at creativeguysteve.com/insights.